Privacy Policy

This Privacy Policy explains how 1st Down Clothing Ltd ("we", "us", "our") collects, uses and protects information about you when you visit 1stdownclothing.com or purchase from us.

Who we are

1st Down Clothing Ltd is a company registered in England & Wales. Contact: hello@1stdownclothing.co.uk.

Information we collect

• Name, email, delivery and billing address, phone number
• Order history and payment information (processed by Shopify Payments / Stripe — we do not store card details)
• Device, browser and usage data via cookies and analytics

How we use your information

• To process, fulfil and deliver your orders
• To provide customer service and respond to enquiries
• To send order updates and (with consent) marketing emails
• To prevent fraud and improve the website

Who we share it with

We share data only with providers needed to run the shop: Shopify (store & checkout), payment processors, and shipping carriers (e.g. Royal Mail). We never sell your data.

Your rights (UK GDPR)

You can request access to, correction of, or deletion of your personal data at any time by emailing hello@1stdownclothing.co.uk. You can also object to marketing and complain to the ICO (ico.org.uk).

Cookies

We use essential cookies for the cart and checkout, and analytics cookies to understand traffic. You can disable cookies in your browser settings.

Retention

Order data is kept for 7 years for tax purposes. Marketing data is kept until you unsubscribe.

Contact

Questions? Email hello@1stdownclothing.co.uk.